Latest Entries
Business Blogging 101: Finding Topics To Write About
Categories: Blog, Marketing
We don’t really have to sell most business owners on the idea of having a blog on their website. It’s pretty well known that blogs are an incredibly powerful tool that businesses can use to connect with their customers, increase brand visibility, and drive sales. There are techniques you can use when writing your blog that will boost your website’s SEO rankings, making it much easier for new and existing customers to find you online. Not to mention a blog can help fuel your social media initiatives. Blogs are a fabulous, fully customizable low-cost marketing vehicle.
Converting Customers with the New Google Analytics: Web Class Review
Categories: Blog, Business advice
As you may have noticed, over the past few months Google Analytics has undergone some major changes. If you’ve been defaulting to the old version, you may be missing some of their latest features. On Tuesday, 3/27, Jennifer Shaheen held a web class focused on walking through the basics of Google Analytics to help small business owners understand and leverage the tools available.
During this 75 minute discussion, the topics covered were:
