Term archive for "facebook"

New Facebook Pages

Understanding the Latest Facebook Business Page Changes

By

Once again, Facebook has changed the page layout. If there’s one thing we can always count on, it’s that Facebook will keep changing things. As the world’s most popular social media platform seeks to increase its advertising revenue, it’s limiting how many people see the copy you post to your Business Page in their feeds…. Continue Reading »

facebookpay

Is Facebook Forcing Small Business Owners To Buy Advertising?

By

Have you heard about the Facebook Fit sessions yet? These educational seminars are marketed as a training opportunity to learn how to raise your company’s visibility on the popular social platform. However, as Time magazine reports, they’re actually focused on the many types of Facebook advertising. Ogilvy & Mather, one of the world’s most proficient… Continue Reading »

facebook-originality

Facebook Changes Puts New Emphasis on Original Content

By

Facebook’s latest announced series of changes means it’s more important than ever for small business owners to create and share their own engaging content rather than relying on content other people have already shared. Pages that rely too much on third-party content will be ‘de-emphasized’, meaning you’ll be reaching fewer people. The question becomes how… Continue Reading »

facebook-fallingapart

Facebook’s Falling Apart…Or Is It?

By

This morning, the New York Times had a fairly extensive interview with Mark Zuckerberg, the founder of Facebook. It’s a good look at the many ways Facebook has already changed, and how the social media company expects to change over the next five to ten years. Yes, five to ten years. We know you’ve been… Continue Reading »