Term archive for "Google"

social-potioning

Positioning Yourself on Social Media

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Last Thursday, March 27th, I had the great opportunity to be seminar leader at Destination U, a very dynamic event created and hosted by The MI Network. This amazing three session workshop was all about giving attendees the tools they needed to find direction in their lives. What do you use when you need directions… Continue Reading »

social-tv

Social Media: More Like Broadcast TV Than You Might Think

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Do you remember when there were just 3 major TV channels – ABC, NBC & CBS? I don’t. Like many of you, I grew up with cable. We were among the first generations to enjoy Nickelodeon, MTV, and VH1 as a fundamental part of our childhood. As I got a little older, I remember being… Continue Reading »

skinny

Get the Skinny on Thin Content

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We’ve all heard the phrase “Thin is in.” That may be true on the runway, but on your website – not so much. Too many “thin” pages on your site can actually do more harm than good, hurting your Google rankings and decreasing your chances of being found on the web. Let’s discuss what thin… Continue Reading »

sem-social

The Search is Over: Examining the Connections Between SEM & Social Media

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It is in human nature to seek clearly defined objects, theories and principles that can be clearly classified and categorized, creating black and white boundaries between what is and what is not. For this reason, Search Engine Marketing and Social Media Marketing are often seen as two mutually exclusive strategies. In other words, it’s widely… Continue Reading »