Term archive for "LinkedIn"


Seek The Company You’d Like To Be Found In


Maintaining an effective social media presence for your company involves a series of choices. First, you need to determine which platforms make the most sense for you; then it’s time to delve down into which groups or discussions that are occurring on those platforms are worth participating in. Social Media is more than post it… Continue Reading »


The Head’s Up Challenge: How To Keep Up With Social Media’s Constant Changes


Social media is like a river. It’s never exactly the same twice, and every time you step in it, something will have changed. In the first half of 2015, we’ve seen Facebook dramatically change the way organic content reaches readers; Pinterest has announced Buyable Pins, and the livestreaming app Periscope sprang into existence. That’s only… Continue Reading »


LinkedIn’s Content Marketing Score: A New Tool for B2B Brands


Do you know the old saying, “Half of my advertising works, I’m just not sure which half?” That saying may no longer apply in the Content Marketing arena. LinkedIn has recently rolled out a Content Marketing Scoring tool that lets users see who has engaged with their content – in other words, read the article… Continue Reading »


Evernote Makes Networking Easier: Here’s What You Need To Know


We’re big Evernote fans here at Technology Therapy Group. As a cloud-based note-keeping platform, Evernote has no match. It’s easy to keep your notes organized and private; the web clipping tool makes keeping track of articles and web pages of interest super simple, and you can share data with colleagues and coworkers effortlessly. That’s not… Continue Reading »