Term archive for "LinkedIn"

linkedin-scoreboard

LinkedIn’s Content Marketing Score: A New Tool for B2B Brands

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Do you know the old saying, “Half of my advertising works, I’m just not sure which half?” That saying may no longer apply in the Content Marketing arena. LinkedIn has recently rolled out a Content Marketing Scoring tool that lets users see who has engaged with their content – in other words, read the article… Continue Reading »

evernote

Evernote Makes Networking Easier: Here’s What You Need To Know

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We’re big Evernote fans here at Technology Therapy Group. As a cloud-based note-keeping platform, Evernote has no match. It’s easy to keep your notes organized and private; the web clipping tool makes keeping track of articles and web pages of interest super simple, and you can share data with colleagues and coworkers effortlessly. That’s not… Continue Reading »

social-potioning

Positioning Yourself on Social Media

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Last Thursday, March 27th, I had the great opportunity to be seminar leader at Destination U, a very dynamic event created and hosted by The MI Network. This amazing three session workshop was all about giving attendees the tools they needed to find direction in their lives. What do you use when you need directions… Continue Reading »

Sending Mass Messages on LinkedIn

Linking Up: Sending Mass LinkedIn Messages

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One of the biggest benefits we’ve garnered from modern technology is the ability to send mass communications in real time. From email marketing campaigns to social media, we can speak to hundreds, or even thousands, of customers in real time. LinkedIn offers a particularly useful tool for communicating directly with our contacts: Mass Messages. Reasons… Continue Reading »