Term archive for "pinterest"

men-pinterest

Think Pinterest is Just For Women? Think Again!

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The conversation happening around Pinterest as a marketing platform is starting to change. For a long time, the hugely popular social media site, where users collect images they find inspiring, motivating, funny or otherwise meaningful, has been regarded as an almost wholly female domain. Pinterest was the place to go if you were looking for… Continue Reading »

time

It’s Time to Talk About Time

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“When you’re courting a nice girl, an hour seems like a second,” Albert Einstein once said. “When you sit on a red-hot cinder, a second seems like an hour.” Time plays a critical role in how your customers view your products and services. When you’re creating marketing messaging, whether that’s website copy, social media postings,… Continue Reading »

pinterest-treasure

Getting Profits Out of Pinterest: The Analytics You Need To Be Looking At

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Pinterest is, in the words of NY Mag, eating its competitors alive. The fast growing social media platform caters to older women – generally a demographic group with both disposable income and an openness to new purchasing experiences – yet small businesses have been having a tough time using Pinterest as a marketing platform. The… Continue Reading »

pinterest-marketing

Pinterest: Beautifully Coming Into Its Own as a Marketing Tool

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For a very long time, Facebook and Twitter have been the two most important social media platforms for many small business owners. Now, however, Pinterest is attracting more and more attention. The platform is growing more and more robust – the recent integration of Vevo gives users three options for video integration in addition to… Continue Reading »