Term archive for "pinterest"

pinterest-marketing

Pinterest: Beautifully Coming Into Its Own as a Marketing Tool

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For a very long time, Facebook and Twitter have been the two most important social media platforms for many small business owners. Now, however, Pinterest is attracting more and more attention. The platform is growing more and more robust – the recent integration of Vevo gives users three options for video integration in addition to… Continue Reading »

July 2014 Social Media News Round-Up

Social Media Round-Up: July 2014

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It’s been a few months since we gathered the latest social media changes and updates, meaning it’s high time for a round-up! These are some of the notable changes across the most popular platforms. Facebook Recently, Facebook has made several efforts to make their platform more video-friendly, taking a few pages out of YouTube’s book…. Continue Reading »

pin-guidedsearch

A Guide to Pinterest’s Guided Search

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While some social media platforms – cough Facebook cough – are famous for making changes that negatively impact businesses in the name of improving the user experience, Pinterest has developed a great reputation for developing their platform to perform for both audiences. Features like Rich Pins allow businesses to properly classify their content and provide… Continue Reading »

physical

Getting Physical: Supporting Your Digital Presence in Your Physical Location

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Social media was created to support your brick-and-mortar business in the digital realm, but in a time when the lines are blurred between the physical and digital, you must boost your social media presence in your physical location as well. Supplying reminders while your business is fresh on your customers’ minds – and how much… Continue Reading »