Term archive for "social media advice"

Intrusive-Marketing

Millennials Are Sick of Intrusive Marketing…And They’re Not The Only Ones

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We begin this blog with an irony alert. A search for synonyms for intrusive brought me to thesaurus.com; there, waiting for me, were two ads that couldn’t have been more perfectly picked for me. One was for a nearby pet center offering cool canine treats – exactly the type of perk our furry office mates… Continue Reading »

persistencepaysoff

Persistence Pays Off: The Secret of Building Real Relationships on Social Media

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Developing an effective social media presence takes time. While setting up a profile and beginning to post content isn’t all that involved, it’s the process of developing and interacting with your followers that demands both patience and persistence. Brands sometimes become frustrated when the levels of engagement they’re enjoying aren’t translating into the real-world sales… Continue Reading »

conversationaboutconversation

It’s Time for a Conversation…About Conversations

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As the year draws to a close, there’s been the usual avalanche of stories focused on must-know digital marketing trends. Most of these stories are all agreed on one point: conversational experiences are going to be more important than ever. What are conversational experiences? Conversation experiences is a fancy way to say people are connecting… Continue Reading »

offthevine

Fruit Off the Vine: Don’t Lose Your Content

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Shortly after purchasing Vine, Twitter announced that the app, home of the looping six second video clip, will soon be no more. Such is the nature of the savage social media landscape: some platforms just don’t last very long. Industry insiders are already speculating about where Vine stars are going to go next – so… Continue Reading »