Term archive for "Social Media lessons"


Responding To Reviews: The Do’s and Don’ts


Reviews are so important. Eight out of ten customers do online research before visiting a store or making a purchase, and reviews make up a significant portion of the content they take into consideration. Auto Trader recently reported that users spent up to ten percent longer on the pages of dealers who displayed reviews on… Continue Reading »


Seek The Company You’d Like To Be Found In


Maintaining an effective social media presence for your company involves a series of choices. First, you need to determine which platforms make the most sense for you; then it’s time to delve down into which groups or discussions that are occurring on those platforms are worth participating in. Social Media is more than post it… Continue Reading »


Life in the Age of Digital Podomancy


Many people are familiar with palmistry – that’s the art of foretelling the future by looking at the naturally occurring lines on the hands. But did you know some people believe they can peek around tomorrow’s corner by studying feet? That’s the divinitive practice of podomancy. Now I’m not entirely sure you can tell anything… Continue Reading »


A Time To Laugh, A Time To Cry – And It All Takes Place on Social Media


What did you do when you heard the news that Robin Williams died? For many people, the answer to that question was turn to social media. #RIPRobinWilliams was the top trending hashtag on Twitter within minutes of the announcement of the beloved star’s death; Facebook and Tumblr struggled to contain a tsunami of users’ favorite… Continue Reading »