Term archive for "Twitter"

twouble

Twouble Ahead? Twitter May Be Changing How Users See Content

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If you’ve been using social media to market your business, you’re likely already aware how Facebook uses a complex algorithm to control what content users see, significantly limiting the reach of the content you post unless you pay to have it promoted. Rumors that a similar change may be coming to Twitter was enough to… Continue Reading »

July 2014 Social Media News Round-Up

Social Media Round-Up: July 2014

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It’s been a few months since we gathered the latest social media changes and updates, meaning it’s high time for a round-up! These are some of the notable changes across the most popular platforms. Facebook Recently, Facebook has made several efforts to make their platform more video-friendly, taking a few pages out of YouTube’s book…. Continue Reading »

twitterbotvhuman

The Human Touch Matters: What NPR’s Twitter Experiment Means for Small Business

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Automation can be a beautiful thing for the small business owners. When it’s possible for technology to take over time-consuming, repetitive tasks, personnel are freed up to devote their time and attention to more profitable endeavors. But can every task be automated? National Public Radio (NPR) took a look at the value of the human… Continue Reading »

listen

Are You Listening To Your Customers on Social Media?

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Home Depot is interesting right now. While most retailers do the lion’s share of their selling in the period between Thanksgiving and Christmas, Home Depot’s just about to be busier than ever. Why? Because they’ve been listening to their customers, especially on social media. The brand follows and interacts with 33,800 people on Twitter, and… Continue Reading »