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4 Fantastic Reasons To Send Holiday E-Cards To Your Customers

4 Fantastic Reasons To Send Holiday E-Cards To Your Customers

With Halloween safely behind us and Thanksgiving coming fast, now is the time to think about creating and sending holiday e-cards to your customers. There are four fantastic reasons to take advantage of one of the most powerful forms of email marketing. Here’s what they are:

  1. People really like getting holiday greetings from their favorite companies.

    It’s easy to be cynical and view holiday e-cards as just another marketing message, but the truth is that the vast majority of customers actually like getting holiday greetings form their favorite companies. It makes them feel special, recognized and appreciated. There are worse things you could be doing at this time of year than putting a smile on your customers’ faces.

  2. E-Cards increase the chances your customers will see your holiday messaging

    You never know when customers are going to visit your website, and social media messaging can be hit or miss – particularly if you’re not investing in advertising! On the other hand, people read their email – particularly when it’s fun and targeted directly to them.

  3. E-Cards are the budget friendly alternative to traditional holiday greeting cards.

    Having a greeting card designed, printed, addressed and mailed is a time-consuming, expensive process. Even choosing to use a standard holiday greeting card (which greatly diminishes the impact you’ll make on your customer!) will set the typical small business back more than a thousand dollars by the time everything’s all done. E-cards on the other hand, are designed specifically for your business, are completely customizable, can be delivered in an instant, and require no pricey postage. Get all the benefits of a holiday greeting for a fraction of the expense – it’s like a present for you!

  4. Holiday e-cards can generate sales.

    Smart, strategic e-card design can create holiday cheer and boost holiday sales at the same time. Something as simple as enclosing a savings offer as a gift for the recipient or a link to holiday best-sellers can spur your customers to action, at a point when they’re already feeling good about your company.

Special savings on holiday e-card design available now!

Our team of world class designers is standing by to create amazing, effective holiday e-cards your customers will love. Act now to make this your best holiday season ever!

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office