Intimidated by Instagram? You Don’t Have to Be

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Even before the pandemic, Instagram was poised to become the most important digital marketing platform for businesses seeking to reach young, relatively affluent buyers. That’s according to Forbes magazine, which reports two out of every three adults between the ages of 18-29 use Instagram regularly. Sprout Social, which researches shoppers’ social media usage patterns, reports… Continue Reading »

Thinking About a Digital Pop-Up Store? Here’s What You Need to Know

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When you can’t see your customers in person, you need to see them online. Whether you’re an established online retailer or you’re new to eCommerce, it’s important to know that a digital pop-up store is a tool you can use to address specific business challenges. For example: Your Regular Customers Have Specific Needs They Want… Continue Reading »

3 Ways Working with a Marketing Mentor Can Help You Grow Your Business

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There’s no such thing as one-size-fits-all advice. It doesn’t matter whether you’re talking about fitness, home improvement, or running a company – every individual has their own unique situation that can’t be addressed with cookie-cutter wisdom. That’s why the TTG Marketing Mentor program exists. These individual sessions focus specifically on the marketing challenge that’s concerning… Continue Reading »

Trying to Build Your Digital Marketing DIY Skills? Why Live Training Makes Sense

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The current situation has led many small business owners to take on the challenge of doing their own digital marketing. Promoting your business on social media, using email marketing to connect with customers, and creating effective digital advertising can be done – if you know what you are doing. What’s the Best Way to Boost… Continue Reading »