4 Steps to Building an Effective Website – Step 1: Identify Business Goals of Your Website

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This past weekend I was home sick and Ocean’s Thirteen was on cable. During the movie the character Roman Nagel, played by Eddie Izzard, says to the characters Danny & Rusty, “Boys you’re analog players in a digital world”. I always loved this line; it reminds me so much of business today. So many people… Continue Reading »

3 Signs It’s Time For a New Web Design & Development Team

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Growing a small business is like training to be an Olympic athlete. Let’s continue this comparison with one of my favorite Olympic sports – gymnastics. When you start out in the sport, you are young. First you learn to tumble and then flip, but once you have mastered the basics and you realize you love… Continue Reading »

Don’t Be an Information Hoarder

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Information and ideas are like currency within your organization; they are meant to be exchanged or they have no real value. Having an idea is great, but that’s only half the battle. In order to be actionable, your ideas and information need to be spread both inside and outside your organization. Your employees and customers… Continue Reading »

Choosing the Best Facebook Page Type for Your Business

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Facebook pages are Facebook’s way of giving businesses a mode to connect with the everyday Facebook user. Popular brands and small businesses alike can use this tool free of charge. If you have not yet set up a page for your organization, just go to https://www.facebook.com/pages/create.php,and you will be able to start creating your page… Continue Reading »