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Available Today: #SmallBizLady’s New Book!

Available Today: #SmallBizLady’s New Book!

Melinda Emerson has definitely been a ground-breaker in the world of social media marketing. If you’re active on Twitter at all, you’ve probably seen #SmallBizChat, the wildly popular, long running live chat that she runs. More than 3 million people receive Melinda’s entrepreneurial advice each week, learning from her experience and positive attitude. Personally, I love her catchphrase: You never lose in business – you either win or you learn.

Today Melinda’s new book, Become Your Own Boss in 12 Months, is finally available. To have the first two chapters of the book emailed to you, go here.

If you’re thinking about starting your own company, you’ll find tons of practical, valuable advice here. Melinda’s very realistic about the challenges today’s entrepreneurs face – and equally realistic about the fact that these challenges can be overcome if you’re smart, strategic and are willing to work hard.

I think this book will be especially valuable to people who are starting a second career, either after retirement or due to changes in the job market. There’s an entire section on transitioning from employement to being your own boss that’s hugely important. Another big issue when you’re starting your own company is securing the capital to make it happen: Melinda tackles this head on with a look at crowdfunding – an exciting tool that can enable entrepreneurs to transform enthusiasm into action.

Finally, if you’re already a fan of #SmallBizLady, you’ll appreciate this opportunity to win a VIP Coaching Day with her in Philadelphia. Melinda’s running a great YouTube video contest, where you can share your experiences & win. Find out more details here.

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office