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Don’t Be a Bad Luck Brian: Double Check Your Work in 2013

Don’t Be a Bad Luck Brian: Double Check Your Work in 2013

We’ve all had this problem before in the first weeks of January; whether we’re writing a check or taking down notes, we accidentally write the previous year. It’s a simple mistake that anyone can make out of sheer habit. For a whole year, we’ve been conditioned to date things 2012 and now all of a sudden we must adjust. Due to this issue, many of us may start to wonder where our scheduled Facebook posts have disappeared to.

Bad Luck Brian Facebook Schedule

When you choose to schedule a post, you have the option to either schedule it for a future date or back date the post (you can schedule as far back as 2008). In these first few weeks of January, it can be easy to accidentally choose 2012 rather than 2013. If you fall victim to this mix up, don’t panic. Simply copy the status that was backdated and re-post it with the appropriate date scheduled. Then delete the back dated post.

Facebook Schedule

Though this is a minor mishap, it does remind us that we must be extra vigilant during this transition period, not only when scheduling Facebook posts, but in all areas of our businesses. Check all of your important documents to ensure that they are dated correctly. Don’t stop with the date, let this new found attentiveness seep into all areas of your business. Re-read your proposals carefully for spelling or grammar errors, double check your blog posts, triple check your social media. Set aside the time that you never thought you could afford to take to ensure that everything that leaves your hands meets your standards.

Let 2013 be the year of no mistakes, or at least fewer ones.

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office