Events

Wednesday, May 17, 2017 | 10:15-11:00

Customers Delivered: Using Digital Discovery to Drive In Store Traffic

About the Event

The first 67% of your customer’s journey is now done digitally. Discovery is the critical initial phase that begins the buyer’s journey. In an informative, high-energy session, Jennifer Shaheen, The Technology Therapist, will explain the essential infrastructure of digital discovery and what every business needs to present on their website and social media in order to be found by customers who will truly value and appreciate their offerings. Learn today’s best techniques for transforming interest into in-store business, including the use of geo-targeted advertising, triggered text messaging and chatbots. The newest tricks for clicks to brick businesses.

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