Events

Wednesday, Sep 17, 2014 | 1:00 PM -3:00 PM

What is Mobile Marketing – Really?

SCORE Westchester Office 120 Bloomingdale Road, White Plains, NY

About the Event

Most small business owners are confused about the phrase “mobile marketing” everyone believes it relates to sending text messages, but it is not true! Mobile marketing relates to Google searches, email, apps and so much more. Reaching your customers on a device they never let go of requires you to understand what the mobile lifestyle is all about and the growing expectations of your clients. During this free 2-hour workshop we will cover mobile marketing as it relates to:

  • The power of text messaging and what it should REALLY be used for
  • How Email marketing is changing for mobile
  • Searching the web on your phone and how it impacts your business
  • Why mobile marketing and social media go hand-in-hand
  • Mobile apps vs mobile websites
  • How to get started and plan for mobile marketing

This workshop is being hosted by Jennifer Shaheen, president of Technology Therapy Group. Shaheen, a national expert on all forms of modern marketing, gives frequent talks and webinars on technology applications for small business owners.

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