Events

Wednesday, Apr 12, 2017 | 7:00 pm

Reading Your Data – Web & Social Analytics

Location: Your Computer

About the Event

reading-your-data

What you measure, you can manage. Jennifer Shaheen, the Technology Therapist, opens the world of digital analytics for the small business owner. Learn how to tell how many people visit your website, where they’re from, and if they’re the type of customer you want to be attracting. Valuable insights into understanding your customers’ behavior online and on social media will help you grow your business efficiently. Includes an explanation of organic and paid traffic, and why each type has a role in the marketing mix. Designed for both B2B and B2C firms.

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