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Are You A Fearful Filmmaker? Facebook Introduced Slideshow Just For You

Are You A Fearful Filmmaker? Facebook Introduced Slideshow Just For You

The news that Facebook’s future will likely be all video, all the time has caused more than a few small business owners to feel anxious. Creating great video content that attracts customer attention and drives engagement and sales can seem like an overwhelming challenge, particularly if you’re not comfortable with technology.

Facebook is making it easier to create video content with a new feature called Slideshow. Currently available only through the iOS Facebook app, Slideshow compiles photos you’ve uploaded into a short video, complete with music, a title and a visual theme that ties all of the images together.
It’s a simple, easy way to beginning experimenting with video storytelling. The Slideshow themes and music currently available are oriented toward personal, rather than business, use, but it’s a good starting point. If you’re looking for a way to familiarize yourself with the basics of video storytelling Slideshow is worth checking out.

Here’s how it works:

If you post five or more photos within 24 hours, the Slideshow app will put them together in a video for you. This is only a preview at this point – you can change the order of images and remove any images you don’t want to appear. The next step is to add a theme. The current theme offerings are Playful, Birthday, Nostalgic, Night Out, Thankful, Epic, Amped, Bollywood, Inspired and Tropical; more themes are expected to be introduced. Then you add a title, hit publish, and voila – you have made your first video!

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The Android Alternative to Facebook’s Slideshow App

Because the Facebook Slideshow app is currently available only for the iOS operating system, it’s useful only to people who have an iPhone or other Apple device. If you’re working on an Android device, Google’s Movie Assistant is a viable alternative. The process of making movies is virtually the same but you will have to save your video and then upload it to Facebook manually.
Becoming a proficient video storyteller takes time and practice, but you may find you enjoy the process the more you do it. Video definitely captures customer attention in a way no other form of content does, making mastering this form of storytelling imperative for every small business owner.

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress


Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office