We breakdown the latest developments in digital news to empower your small business to capitalize on trends, keep up with changes, and make the most of your marketing budget.
Digital Ad Drama: Apple vs. Facebook
When two tech titans like Apple and Facebook collide, there’s bound to be plenty of commotion left in the wake. Recent iOS updates have made…
How Instagram’s “Suggested Posts” Feature Benefits Your Business
This past summer, Instagram rolled out a “suggested posts” feature to give users more to explore once they’d reached the end of their following feed….
Low-Cost & No-Cost SMB Marketing Ideas
Here at TTG, we get a lot of questions from small business owners about the most cost-effective ways to implement digital marketing into their current…
Finding Balance: Digital & Traditional Marketing Synergy
Digital marketing (also referred to as “modern marketing”) is a form of marketing that involves online and internet-based technologies, platforms, and channels to promote services…
Display Ads vs. Search Ads: What’s the Difference?
Thinking about running digital ads for your startup or small business? There’s a lot going on in the world of digital advertising, so it’s normal…
How to Capture Leads on Your Website
“Attract and convert! Attract and convert!” You’ve heard the buzz phrase more times than you can count— but do you know how to bring in…
Amazon Ads: What You Need to Know
Online spending represented 21.3% of total retail sales in 2020, according to estimates. Amazon accounted for nearly one-third of all eCommerce in the United States.*…
Content is King, Communication is Emperor: The 4 C’s of Digital Communication
You may have heard it said that “a confused mind takes no action.” When it comes to interacting with potential consumers as a small business…