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Keep a finger on the pulse of all things digital

We breakdown the latest developments in digital news to empower your small business to capitalize on trends, keep up with changes, and make the most of your marketing budget. 

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Is it Spam or a Scam?

Is it Spam or a Scam?

Find out how to tell if something is spam, scam, or a legitimate lead.

6 Tips to Move Customers from Consideration to Purchase

6 Tips to Move Customers from Consideration to Purchase

Here are six things you can do to nudge your customers from consideration to purchase.

Social Selling and Generating More Leads for Jewelry Retailers

Social Selling and Generating More Leads for Jewelry Retailers

This March at the Atlanta Jewelry Show, TTG president Jennifer Shaheen shared her tips on virtual and social selling to help jewelry store teams increase their leads.

Start Me Up! What to Do When You’re a New Small Business

Start Me Up! What to Do When You’re a New Small Business

Just starting out? Here’s how to grow your small business in terms of size and reputation.

Spring Updates to Spring Forward Your Digital Marketing

Spring Updates to Spring Forward Your Digital Marketing

Discover what’s new with social media platforms this spring.

Your Customers Want Personalized Experiences

Your Customers Want Personalized Experiences

Some simple ways to incorporate personalization into your marketing strategy.

It’s SEO Biz, Baby: Shifting to Google’s Newest Analytics Software

It’s SEO Biz, Baby: Shifting to Google’s Newest Analytics Software

Discover how Google Analytics 4 will help you get greater value from the data you collect as a business leader.

Have You Actually Explored Your Digital Landscape?

Have You Actually Explored Your Digital Landscape?

Online presence is important. Here’s how to put your best foot forward for your customers.

Hacks on the Rise – Protect Your Facebook Business Account

Hacks on the Rise – Protect Your Facebook Business Account

Got 5 minutes? Here’s how to secure your Facebook Profile from potential hackers.

Google URL Builder: How to Create a Google Analytics Tracking Link

Google URL Builder: How to Create a Google Analytics Tracking Link

Get the scoop on Google URL Builder, a free tool that lets you monitor where your clicks are coming from.

I Need a Logo – Where Do I Start?

I Need a Logo – Where Do I Start?

Technology Therapy Group will show you how to conceptualize the perfect logo in just 5 minutes.

Streaming Ads Hit the Mainstream: Advertising on Hulu

Streaming Ads Hit the Mainstream: Advertising on Hulu

We’ll break down the how and why of advertising your business on Hulu.

Warning: Your Team Has Skill Gaps
  • Blog
  • February 9, 2022

Warning: Your Team Has Skill Gaps

Strengthen your small business. Here’s how to spot skill gaps and create a more cohesive team.

3 Signs That It’s Time for a Website Redesign

3 Signs That It’s Time for a Website Redesign

Does your website need a redesign? Here are 3 signs that it does.

Is Augmented Reality the Future of Retail?

Is Augmented Reality the Future of Retail?

Learn what augmented reality is and how it can empower your business.

What in the World is a Non-Fungible Token & How to Use NFTs in Your Business

What in the World is a Non-Fungible Token & How to Use NFTs in Your Business

Learn the fundamentals of non-fungible tokens to find out whether your small business should use them.

Future-Proof Marketing: Evaluating Your Marketing Plan for the Year Ahead

Future-Proof Marketing: Evaluating Your Marketing Plan for the Year Ahead

Tips to update your marketing plan and bring it into the 21st century.

Lather, Rinse, Repeat: The Data Review Process

Lather, Rinse, Repeat: The Data Review Process

Weekly data reviews can be as easy as washing your hair. Here’s how!

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office