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Harder Obstacles Means Facing Bigger Fears

Harder Obstacles Means Facing Bigger Fears

On Sunday, September 15th the Technology Therapy Group participated in the BoldrDash – Mud Run. This was the second mud run for our team.

This was a much more challenging course than the first Mud Run I faced in July. The obstacles on this course weren’t just tougher for the body. They were tougher on the mind. As I approached one or two of the higher obstacles, I could feel my fear of falling kicking in. I did what I should not have done – started thinking too much and slowed myself down.

Many of the lessons learned on the Mud Run are relevant to us as business leaders. Here are a few insights that came from facing my fear on this more challenging mud run.


Dont overthink

Lesson 1: Don’t Over Think It

When we are young, we are fearless in the face of danger. As we live our lives and become more experienced, we learn lessons. Sometimes those lessons help us move forward. Other times, those lessons slow us down, as we get caught up overthinking all the potential outcomes.

In business, just like in this race, you need to look at the obstacle in front of you and understand it without overthinking it. During the race, the more I thought about the obstacle, the more afraid I became. This situation reminds me of the phone calls we make in business when we have to communicate difficult news to our clients. I have in the past overanalyzed the scenarios and outcomes. In the end everything, turned out better than I thought. I was just over thinking it.


teammates

Lesson 2: Listen and Learn from Your Teammates

I am working on being stronger for each every race, but I have to admit that my teammates are much stronger and faster than I am – for now. Part of being a good leader is learning to listen.

I had to stop and listen and learn from my team about how to get through some of the obstacles. If I hadn’t have had their guidance, it would have taken me much longer to navigate the Mud Run Course.

This is so true in my office too. I have not written a line of code in a very long time. I rely on my developer to explain her approaches and why they are strong strategies. I listen to my designer when he explains why he has chosen the color and layout he has in mind for this particular clients project. Trusting their strengths enriches the final project. As a team we work together to come up with the best outcomes for our clients.


Cofidence

Lesson 3: Confidence is Key

On Sunday morning, I woke up feeling very anxious about the race. Probably because I knew it was going to be tougher than the last one.

I have always been someone who does not want to hold others back. Before I even got to the first obstacle I was wavering in my confidence. Not a good way to start!

In business we need to approach each and everything we do with confidence. We may not always get it right, but without the confidence to face our challenges whole-heartedly and with strength we’re going to freeze up. Just like I did on some of those tall walls! Whether you’re a solopreneur or entrepreneur with a sizeable staff, leading with confidence is key.


Needless to say I learned quite a few lessons from yesterday’s mud run. I am learning that I enjoy them so much – even though at times they scare me. It is very much like running a business. Every day I find a moment of excitement in what I do that reminds me why I do it, and every day I do what I can to overcome my different fears to become better than I was the day before.

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office