Merging Facebook Business Pages

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On many different occasions I have been asked how to merge multiple Facebook Business Pages together. This merging feature was not always available, but as you will see in this video, Facebook has added the capability under resources in the administrative area of your page. The trick to being successful in merging two Facebook Pages… Continue Reading »

Facebook’s Graph Search: What Does It Mean for Your Business?

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By now you’ve probably heard that Facebook introduced a new feature called Graph Search on Tuesday, January 15th, but do you know how it works – and more importantly, how it will affect your business? What is Graph Search? Just in case you aren’t entirely sure of what this new feature actually does, here is… Continue Reading »

Leveraging Social Media for Trade Show Success! – Part 1: Before the Event

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Recently I conducted a LinkedIn training for a client looking to educate their sales team and a request about leveraging LinkedIn for tradeshows came up. Tradeshows are a great opportunity to utilize LinkedIn, but combined with Twitter you have the perfect formula for the three-pronged approached for tradeshow success: before, during and after. Today we’ll… Continue Reading »

Join All The Social Networks?

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When you make your first foray into social media for your business, it’s easy to get carried away with your own enthusiasm like our friend here. But for some businesses, it simply doesn’t make sense to spend time, energy and funds on certain social networks. Does it make sense for you to be here? If… Continue Reading »