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Social Media Insecurity: It’s Not About How Awesome Your BFF’s Life Looks Anymore

Social Media Insecurity: It’s Not About How Awesome Your BFF’s Life Looks Anymore

As social media pages become a more and more vital part of many organizations’ marketing mix, they’re also becoming a more attractive target to hackers. There are many reasons hackers are going after Facebook pages; the more sophomoric may be in it for the laughs, while others may be attempting to make a political point, or, given the impending arrival of Buy button functionality, be in it for some sort of financial gain.

[Tweet “It is completely on you to be vigilant about your Facebook page’s security.”]

There’s no way to sugar coat this: as the business owner, it is completely on you to be vigilant about your Facebook page’s security. You cannot depend on Facebook to protect your interests. Recovering a hijacked Facebook page is extremely difficult, and can take several days. In the interim, a party who clearly does not have your company’s best interests at heart can post anything they’d like to your page, including offensive content.

An ounce of prevention is worth several pounds of cure in this situation. Securing your Facebook page takes only minutes; maintaining awareness of what’s happening on your page should be part of every team’s regular operating routine. To that end, follow these steps:

  • Make sure your Facebook account has 2-step verification on the account tied to a cell phone. This will cut down on being hacked, without causing the legitimate account owner any inconvenience.
  • Make sure your Facebook account is tied to an email that is monitored every day, even on the weekends. An email distribution list is great for social media so multiple team members receive the email and it is not an individual mailbox.
  • Install Facebook Pages App on your smart phone and turn on push notifications to see messages and stay up to date on notifications.

In the days and weeks to come, we’ll be sharing further tips to keep your presence on other social media sites secure. This is information that’s vital to everyone. There is no company that is too small or obscure to be of interest to hackers, so keep watching this space for the security tips you need to know.

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress


Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office