Term archive for "data capture"

Understanding Your Business Website: Data Capture

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What it is: Data capture is the systemized recording of any information your customers choose to share with you, such as their names, email addresses, and preferences. This can be accomplished in a number of ways, including contact forms, surveys, newsletter signups, event registrations, and other web forms. Why you need it: The more you… Continue Reading »

Slamming The Door In The Customer’s Face

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Unlike the rest of the Technology Therapy Group team, I am not a fashionista. I can go days, weeks, months – even years! – without finding clothing or accessories I’m excited about and need to buy immediately. Fashion just doesn’t turn me on like that. What does get me going, however, is industrial design furniture…. Continue Reading »