Term archive for "Eblasts"

Finding the Right Rhythm & Harmony


Last night marked the return of one of my favorite televised singing competitions, The Sing Off. Though the show does feature singers battling it out for to top spot, there are several factors that set it apart from other such shows like American Idol and The Voice. Not only is The Sing Off team based,… Continue Reading »

Make Their Day Merry & Bright with a Holiday E-Card


Whether they are dreaming of a White Christmas or they have just celebrated the Festival of Lights, your customers are most likely in the holiday spirit. Taking some time to send them simple well wishes during this magical time of year is an easy way to show that you appreciate their business. Here are a… Continue Reading »

the holidays are coming is your website ready?

The Holidays Are Coming: Is Your Website Ready?


Though you may have just broken out the sweaters and started sipping Pumpkin Spice Lattes, the winter holidays will be here before you know it! For instance, as of this morning, there are 91 days until Christmas. For many small business owners, the holiday season is the most critical time of the year: you’re counting… Continue Reading »

Email Marketing Best Practice

E-Mail Marketing: Double Check Your Subject Lines


E-mail marketing can be a very powerful tool. According to a recent MarketingProfs panel, people who buy products marketed through email spend 138% more than people that do not receive email offers. However, the vast majority of emails go unread. Estimates vary throughout the industry, but most pros agree that it’s roughly only one out… Continue Reading »