Term archive for "Facebook & Customer Service"

Bots are computer programs designed to, among other things, stimulate conversation with a human being. You’ve definitely encountered bots in your travels around the internet; they’re notorious for creating off-topic comments on blog posts and sending spam to your email. Facebook believes that bots can be turned into a force for good, and at their… Continue Reading »

It’s important to understand that today’s customer views Facebook as a customer service channel. If your business has a Facebook page, visitors expect that they’ll be able to connect with you through Facebook. That contact can happen in many ways, from a visitor posting to your page, commenting on your posted content, or sending you… Continue Reading »