Term archive for "Holiday Digital Marketing"

Now that the holiday shopping season is in full swing, it’s important to pay attention to what channels your customers are using to talk to you. How does a shopper reach out when they want to know how late the store is open, or where you are located, or if you have anything that would… Continue Reading »

Amazon has just released three major gift guides. There’s a Holiday Toy Guide, an Electronics Guide, and a Home Guide. Each one showcases hundreds of items, is searchable, and features curated collections from relevant influencers. 55% of shoppers go to Amazon first to research products and check prices. Click To Tweet We know that shoppers… Continue Reading »

Well, here we are. Black Friday – one of the biggest shopping days of the year – has come and gone. While the retailers around you enjoyed door busting crowds, your place was a little emptier. A lot emptier, maybe. So empty that your own employees bought something just to make you feel better…ouch. A… Continue Reading »

The holiday season is a funny time. For some businesses, especially retailers, this is go-time; the three month period where sales have to be strong enough to carry them through the rest of the year. For other businesses, the weeks surrounding Christmas and New Year’s are slower than slow. One way to boost your sales,… Continue Reading »