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When Weird Works: Showing Off Your Lighter Side
By Courtney DumontRecently, Entrepreneur posted a story on Denny’s and how their “Weirdness Wins the Social Media Game.” This got us thinking, why aren’t more small businesses capitalizing on the quirk factor? The answer is that often they’re worried about being offensive, straying too far from their current formula, or simply putting humor out there that their… Continue Reading »