Term archive for "Instagram"

Coming Soon: Instagram Business Profiles!

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One out of every five Americans uses Instagram, and the social media platform is well aware of how attractive it is to business owners. Advertising options have recently expanded, with the Carousel ads now allowing video and image based content to be used together. Now TechCrunch is reporting that Instagram is testing business profiles. Business… Continue Reading »

Sharing Funny Memes on Instagram Will Make Justin Bieber Call You…But Only if You Do It Right

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Having a top celebrity talk about your products or services is an absolute dream for many small business owners. For a while, there was something called “The Oprah Effect,” where the fact that the talk-show how mentioned an item as part of her favorite things show or chose a title for her book club would… Continue Reading »

What Will Instagram’s Timeline Change Mean For Your Business?

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On March 15th, Instagram announced that it will be changing the way posts are displayed. Instead of the familiar chronological timeline, which displays posts in the order which they were posted, content will now be prioritized according to an algorithm. Instagram says it is making this change to ensure its users see the content they… Continue Reading »

#HasBeen?

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Hashtags are over, have you heard? Brand after brand after brand has tried and failed to capture the public’s interest with unique hashtags; since that hasn’t worked, we’re told, it’s time to abandon the humble hashtag. But what if the hashtag’s not dead? Perhaps the hashtag is simply misunderstood. Rather than trying to create one’s… Continue Reading »