Term archive for "Marketing Jewelry"

Mobile Marketing Reaches Luxury Buyers


Today, I’ve got the great privilege of presenting at the SMART Jewelry Show in Chicago. Here are some of the highlights of the eye-opening information about mobile marketing that I’ll be sharing there: Google has announced that 2014 may be the year that mobile search takes over from other forms of search. Luxury buyers –… Continue Reading »

Connecting to Your Customer’s Emotions – The Independent Jewelers Organization Wrap Up


On Saturday August 10th, it was my great pleasure to be a guest speaker at the annual Independent Jewelers Organization (IJO) annual conference. Since I personally do love jewelry, it was exciting to have an opportunity to share my social media expertise with this audience. It’s hard to think of a business more ideally suited… Continue Reading »