Term archive for "Multi-Channel Marketing Best Practices"

This Post Is Really About Multi-Channel Marketing & Not One Bit About The Super Bowl. Really.

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Every year, the entire nation comes to a stop to celebrate football’s ultimate event: the Super Bowl. Tickets sold out very quickly, and right now, as this blog post is being written, the very cheapest legit tickets available on the second market cost over $1,500. People who can’t make it into the stadium will be… Continue Reading »

How Long Should Multi-Channel Advertising Campaigns Last?

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One of the biggest challenges business owners face is determining how long any given marketing campaign should last. This is especially true for multi-channel campaigns, when you have all of your company’s messaging vehicles focused on one specific message; whether that’s promoting a sales event, a particular line of merchandise, or another offer. It turns… Continue Reading »