Term archive for "Small Business Saturday"

How To Keep the #SmallBusinessSaturday Relationship Going

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Small Business Saturday is an interesting phenomenon. American Express launched the idea back in 2010 to encourage shoppers to patronize small, local businesses. The campaign struck a chord with the American public; participation has grown every year. Last year, consumers spent 5.7 billion. This is obviously great news for the small business owner. A significant… Continue Reading »

Small Business Saturday: It Matters Online Too!

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Saturday, November 30th has been designated as Small Business Saturday, a time for shoppers to pass by the big box and chain businesses and choose smaller, independently owned stores, restaurants, and service providers to do business with. We think that this is a great idea for several reasons: Small businesses provide jobs. Over 55% of… Continue Reading »