Term archive for "Social Media Changes"

Don’t Dread The Dislike Button: Facebook’s New Feature Could Actually Boost Engagement

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After countless requests, Facebook is giving users a feature they’ve been clamoring for: a Dislike button. Just as people can give the thumbs up to posts that make them smile, soon they’ll have the ability to give a thumbs down to content that makes them experience less positive emotions. People can dislike something and yet… Continue Reading »

Change Is A Good Thing – Even Where Social Media is Concerned!

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Just this week, I was having a great conversation with a client about the love they’re getting on Tumblr from their customers. Their customer base skews slightly younger than average – think 15-25 – and we talked about the different social media platforms that were most relevant to their audience. The conversation had a mix… Continue Reading »