Term archive for "Streaming Services"

Have You Cut the Cord? What About Your Customers?


In 2016, a year that included the Olympic games and an extremely dramatic presidential election, Americans abandoned pay television at record speed. So far this year, 22.2 million people have ‘cut the cord’. This is an increase of 33% compared to 2016’s numbers. The number of ‘cord-nevers’, people who have never paid for television, has… Continue Reading »