Term archive for "visual marketing"

Great Visuals Sell – But Where Do You Get Great Visuals?

By

In a world where you’re connecting with your customers through social media and your website, strong, compelling, interesting visuals are essential. People pay more attention to pictures than they do to text, especially in the initial stages of any brand relationship. Photos, logos, and other graphics convey vital information about your company quickly and succinctly… Continue Reading »

Selfies: A Social Media Marketing Tool You Should Know About

By

It’s not news that social media is a heavily image-driven phenomenon. Facebook’s recent reconfiguration made pictures larger and more prominent. Twitter streams now have photos showing up between 140-character commentary. Instagram is exclusively photo driven. Clearly, people love to take and share pictures. But what are they taking pictures of? Mostly, it turns out, people… Continue Reading »

What’s Involved In Creating A Great Infographic For Your Business?

By

Infographics are great marketing tools for the small business owner. These wildly popular graphics combine essential information – often eye-opening stats or facts – with appealing elements of design. Infographics can appear on your company website, on your blog, and on social media. There are even infographic sharing sites, such as visual.ly and DailyInfographic.com, where… Continue Reading »

Dos & Don’ts for Businesses on Instagram

By

Instagram offers an easy to use platform to share compelling photos with your audience. What’s more, Instagram users are not only expecting to see content from brands on the platform, they are excited about engaging with companies as well. Of the top 1,000 most shared videos on Instagram, 40% were uploaded by brands. Whether you… Continue Reading »