Term archive for "visual marketing"

By now, you have probably learned about the virtual pinboard website Pinterest. Though the site is great for pinning recipes you want to try or funny memes you’d like to save, it is also a powerful visual marketing tool. Joining Pinterest can put your products in front of a huge audience. Nielsen’s 2012 Social Media… Continue Reading »

The written word can skillfully describe who you are and what you do, but the old stand-by “a picture is worth a thousand words” may be more impactful. How else can we explain the growing popularity of infographics and Instagram, the viral sensation of memes, why photos get more likes than any other type of… Continue Reading »

Visual marketing not only allows you the chance to share images of your products, it gives you a chance to work your creative muscle. Though all visual marketing platforms require creativity and an eye for design, infographics and memes give you the opportunity to think outside the box more than most. The viral nature of… Continue Reading »

A few weeks ago, we discussed the importance of visual marketing, with an emphasis on the benefits of sending holiday e-cards. This week we’d like to continue the visual marketing series with an exploration of a highly visual social network: Pinterest. Though fairly new on the social scene, Pinterest has exploded in popularity. The site… Continue Reading »