Term archive for "Website Best Practices"

A Website’s Work Is Never Done

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Creating a website is a very different process than writing a book. Unlike an author, a business owner never gets to write those satisfying words, “The End.” Adding new content regularly to your website is a marketing essential, both in terms of capturing customer attention and boosting SEO rankings. That being said, there’s a certain… Continue Reading »

From the Runway to the Website: Fashion’s Impact on Digital Marketing

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Of all of the publications that you might expect a web design and development team to be reading, fashion trend reports might not necessarily top the list. Yet we do, and here’s why: Today’s customer, even those who aren’t the least bit interested in fashion and style, are constantly bombarded by messaging from people who… Continue Reading »

Push Your Web Development Into Warp Speed

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Whether you’re building a custom website or working with a template system, it’s easy to get behind on the content creation and curation for your new site. There are certain parts of the web development process that take time, but there are things you can do to rev things up and ensure that you launch… Continue Reading »

Building and Growing Websites: Don't Put Lipstick on a Pig

Are You Putting Lipstick on a Pig?

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One of my very first childhood memories comes from watching Hee Haw with my parents. The down-home comedienne on screen was engaged in some seventies-style suggestive banter with Buck Owens. At one point, she said to him, “Buck, do you know what you get when you put lipstick on a pig?” Buck said no, and… Continue Reading »