Term archive for "Website Trends"

From the Runway to the Website: Fashion’s Impact on Digital Marketing

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Of all of the publications that you might expect a web design and development team to be reading, fashion trend reports might not necessarily top the list. Yet we do, and here’s why: Today’s customer, even those who aren’t the least bit interested in fashion and style, are constantly bombarded by messaging from people who… Continue Reading »

Experience Sells, Catalogs Don’t: Effective Online Selling

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Let’s talk about the real situation in digital marketing today. Every business has a website. Almost every business has a social media presence. Yet not every business is thriving. The ones that are understand a fundamental truth about today’s customer: they’re not just shopping, they’re looking for a good time. The Experience Driven Customer In… Continue Reading »