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Time Management For the Small Business Owner: There’s An App for That

Time Management For the Small Business Owner: There’s An App for That

Have you ever looked at your daily to-do list and realized it would take 37 years to get it all done? That’s the reality of life as a small business owner. We have a ton of work to do every single day and a limited amount of time in which to do it. The result is very often a situation where you’re overcommitted, overwhelmed, and stressed out.

Stressed out small business owners do not make good decisions. Researchers have found time and time again that chronic stress is especially problematic. People who are perpetually in that state of overwhelm, where they feel under a great deal of pressure, make poorer choices than people who manage their stress more effectively.

This can have significant financial consequences for your business – whether it’s due to the fact you just didn’t have the time to capitalize on a sudden opportunity or your nerves are so frazzled you inadvertently damage a relationship that could have generated lots of sales.


Stress Management Begins With Time Management

If you want to bring your stress levels down, you need to get a handle on how you’re using your time. Many of us have no idea where we’re spending our time – we just know we don’t have enough of it. Using an app like Rescue Time or Toggl, you can get a better idea of how you’re actually spending your time. The time spent on any item should be commensurate with the value it provides you. If you discover you’re spending 15 hours a week on a project that only delivers 3 hours’ worth of revenue, it’s time to make some changes.

A big part of time management is making sure all of your deadlines are met. Again, let tech support your stress reduction efforts. Using a reminder app like Remember the Milk makes sure nothing slips through the cracks.

The smart use of technology can help you feel more organized and in charge of your schedule. This is instant stress reduction. Unexpected events will still crop up – that’s the nature of small business – but having a regular structure in place makes it easier to accommodate and bounce back quickly. That equilibrium is essential to successful entrepreneurship!

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office