What's News

Which Features Should Your Website Have?

Tuesday, February 9th, 2010

By Jennifer Shaheen, February 5, 2010 | As featured in | As featured in Entreprenuer

Understanding website functionality can get a little confusing, and deciding what bells and whistles to include on your site isn’t always easy. Here, we discuss three tools used on many of today’s websites..

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Is Your Website Lame?

Tuesday, January 26th, 2010

Turn your website from an electric brochure to a customer experience.
By Jennifer Shaheen, January 22, 2010 | As featured in The New York Enterprise Report

If you have not updated your company’s website in a couple years, you are in danger of having a lame site, and it might be turning customers and prospects off. It can also keep customers from finding you and spreading your message.

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Your Business Website: Should You Do It Yourself?

Monday, December 28th, 2009

By Laura Leites, October 22, 2009 | As featured in The Network Journal

Having a business website is like working out: something is better than nothing, even if it’s not perfect. Zero customers are finding you online if you don’t have a website.

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Launch Your Site On Schedule

Monday, December 28th, 2009

If you want a website that’s both on time and on point, you’ll have to plan accordingly.
By Jennifer Shaheen, December 3, 2009 | As featured in Entreprenuer

Every time I give a presentation on developing a website, a popular question always comes up: “How long does a website take to create?”

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How to Hire the Right Web Developers

Saturday, November 28th, 2009

5 steps to take before you embark on redesigning your website
By Jennifer Shaheen, August 1, 2009 | As featured in The New York Enterprise Report

“You’re an analog player in a digital world”—a great line from Ocean’s Thirteen. I wonder: Is your company’s website a static brochure in a dynamic Web 3.0 world? Is it time to take the plunge and update your virtual presence? And if so, with so many changes in technology, how do you embark on redesigning your website?

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Smartphone Apps Fuel Business

Wednesday, October 28th, 2009

By Diana Ransom, August 20, 2009 | As featured in The Wall Street Journal

Between documenting expenses and processing credit cards from just about anywhere in the U.S., smartphone applications have changed the way many small businesses operate. Now, more firms are turning to these apps to enhance the way customers interact with their products and services — and even boost their bottom lines.

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Give Your Website a Personal Touch

Monday, October 12th, 2009

Use these 3 tips to connect with your online customers.
By Jennifer Shaheen, June 23, 2009 | As featured in Entreprenuer.

It’s not personal–it’s business. A mantra heard by business people through the years, but when it comes to our business websites, it’s more personal than business.

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Podcasting

Friday, August 14th, 2009

A podcast is simply an audio recording that can be listened to online, on your computer or on a player. Many times this service is used for Internet Radio. The term podcast has no relation to iPod. A podcast is an audio file in digital format known as MP3. You can listen to a podcast on your iPod, iRiver or any other MP3 player.

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Using Instant Messenger

Friday, August 14th, 2009

I am interested in utilizing instant messenger or something similar for my employees but I do not want to subscribe to AOL. Our office is divided into separate work spaces and I am looking for an effective way for employees to communicate via computer. Any suggestions?

- Tina

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Take Your Networking to the Next Level

Friday, August 14th, 2009

In business, people are impressed if you can remember their name, and astonished if you recall how you met them in the first place. The person that dazzles us with this talent does so because either they have a great memory or great database. Which do you think it is?

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