Crowd Rules Review: Specialty Food
On Tuesday May 14th at 9pm EST a new show premiered on CNBC Prime called “Crowd Rules.” The premise of the show is simple: 3 businesses compete for a $50,000 infusion of cash into their businesses. The audience is introduced to each business, listens to the stories and decides who should get the cash.
Why am I so ...
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Slow Movers on the Mobile Movement: Is it Time to Join?
Constant Contact recently surveyed small business owners regarding the use of mobile marketing techniques and a surprising 34% stated that they were not currently using any mobile technologies for their business. Even more astonishing: 65% of these businesses do not plan on developing a mobile strategy in the future. Let’s take a look at the reasons for this reluctance to ...
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Have You Gone Social with Your Ecommerce?
At this point, business owners are well versed in the ins and outs of ecommerce, but what about s-ecommerce? S-ecommerce, or social commerce, is an emerging ecommerce model that relies on social networks and other peer-to-peer communications to drive sales, according to Mashable. These platforms focus on the power of consumers in the market place and the influence they ...
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Get The Details on Just Released Facebook Profile Changes
Monday May 13th, somewhere around three o’clock in the afternoon, Facebook surprised me with an update on my personal profile. If you like surprises, then this change shouldn’t bother you, but if you’re like many Facebook users, the sudden release of updates can be frustrating. Here’s a quick video to show you the details of the new Facebook Profile ...
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To Be Able To Lead, You Have To Be Able To Listen
There are business owners who are very, very hesitant to embrace social media. They understand how important social media is in today’s business environment – after all, as research firm Chadwick, Martin, Bailey points out, “…an impressive 51% of Facebook fans and 67% of Twitter followers are more likely to buy the brands they follow or are a fan ...
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A Guide to Outsourcing Your Social Media Management
On Tuesday we discussed the real cost of social media, but we saved one important cost for today: the fees associated with hiring someone to manage your social media.
Balancing the Costs and BenefitsJust as with any decision you make for your business, you should perform a cost benefit analysis before you decide to outsource your social media ...
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