mobilemarketing

Let’s Talk About Text Message Marketing

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I’ve just gotten back from speaking at several jewelry industry conventions, where I was lucky enough to talk to plenty of retailers and brands. And while I was there, I noticed something really funny. When we were talking about marketing a business through their website or on social media, pretty much everyone was comfortable and… Continue Reading »

nyt

Did You Know Your Business Is Just Like The NY Times?

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The media world is about to undergo a major transformation, as Facebook begins to host content from some of the news industry’s largest, most respected brands. Fortune magazine is reporting that the NY Times, BuzzFeed and National Geographic are among the first companies who will post their content directly to Facebook, rather than using Facebook… Continue Reading »

likechange

Facebook’s Latest Change Could Impact Your Page Likes

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Don’t be surprised if you see the number of likes your Facebook page currently has decreasing sometime in the next few weeks. Facebook has announced that it will be removing any page likes associated with pages that have been deactivated, including those whose owners have died. Social media has become so central to our lives,… Continue Reading »

mobilefriendly

Is Your Website Really Mobile Friendly?

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Over 60% of all web traffic occurs on a mobile device, such as a smartphone or tablet. It’s incredibly important to be sure your website looks great and functions flawlessly on many different types of devices – but how is the typical small business owner supposed to do this? Google has the answer. If you… Continue Reading »