bleakfriday

Was Black Friday Bleak? 3 Things You Can Do To Boost Holiday Sales

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Well, here we are. Black Friday – one of the biggest shopping days of the year – has come and gone. While the retailers around you enjoyed door busting crowds, your place was a little emptier. A lot emptier, maybe. So empty that your own employees bought something just to make you feel better…ouch. A… Continue Reading »

wanttoknow

The I-Want-To-Know Moment

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Imagine this: you’ve been invited to be the guest of honor at a fabulous party. Absolutely everybody will be there to see you being honored, including your grade school crush and that frenemy who always manages to one-up you, no matter what. Now answer this question: what are you going to wear? Almost everyone answers… Continue Reading »

offthevine

Fruit Off the Vine: Don’t Lose Your Content

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Shortly after purchasing Vine, Twitter announced that the app, home of the looping six second video clip, will soon be no more. Such is the nature of the savage social media landscape: some platforms just don’t last very long. Industry insiders are already speculating about where Vine stars are going to go next – so… Continue Reading »

pinterest-sales

Social Sales Have Been Slow But Pinterest Is Poised To Change That

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Over the course of the past two plus years, Facebook, Twitter, Instagram, and other social media sites have introduced ecommerce options that allow users to make purchases without ever leaving the platform. Adoption of these tools has been relatively slow – Business Insider reports they account for only 1% of sales – but Pinterest is… Continue Reading »