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Digging Into Your Data

UPDATES, TIPS, AND A LIVE HEAD-TO-HEAD TO FIND THE RIGHT TOOL FOR YOUR BUSINESS

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Key Takeaways:

  • Make sense of your marketing data.  We'll talk about which website and social media metrics genuinely matter for your business, what good looks like for retailers of your size, and how to stop losing sleep over the vanity numbers that don't really tell you anything useful.
  • Maximize the insights from your point-of-sale data. Your POS system holds valuable information about your business that you need to know too. Learn how to identify patterns in what's selling, when it's selling, and who's buying, so you can make smarter decisions regarding marketing, staffing, and what to showcase in your store.
  • Understand who your best customers truly are. Not all customers are the same, and that's okay. We'll look into the behaviors that indicate loyalty and long-term value, so you can prioritize your time and marketing efforts on the people most likely to keep returning.

Digging Into Your Data

Updates, Tips, and a Live Head-to-Head to Find the Right Tool for Your Business

If you’ve ever looked at your website analytics, social media insights, or sales reports and thought, “Okay, but what does any of this actually mean?” — you’re not alone. Most retailers and small business owners have access to more data than ever, but little guidance on how to use it. In this webinar, we’ll go through it together. We’ll examine the three main types of data that matter most for your business: your marketing data, your sales data, and your customer data. You’ll learn how to interpret each one with the right context, identify which numbers require your attention, and turn all of this into decisions that genuinely advance your business.

Live Attendees’ Reviews:

“Thank you so much for all the great information; I learned so much today!”

Melissa G
Elmhurst, NY

“Jennifer once again nails it! Such great demos of AI tools, not available elsewhere. So grateful to her for sharing her expertise!”

V Harris

“Jennifer is always coming up with practical and useful new info to share! Thank you.”

Anonymous

Thank you for your interest in this content.

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