10 Things Most People Miss When They Launch Their New Shopify Site
Uncover the 10 essentials that most retailers miss when launching a new Shopify store.
Nurture Smarter, Not Louder
A GUIDE TO NURTURING CUSTOMERS WITHOUT OVER-MARKETING Download the Slides Key Takeaways: A simple nurturing framework tailored to retail and B2B buying journeys What customers and wholesale buyers need at each stage, and what they don’t How to replace “more marketing” with timing, relevance, and clarity Practical examples to strengthen trust, repeat purchases, and long-term […]
Why Yesterday’s Retail Playbook No Longer Works
Wednesday, March 25th, 1pm ET
2026 Guide to AI for Retail
Download the Slides Key Takeaways: AI-powered customer personalization for retail. Leveraging AI for analyzing your sales, goals, and customers. Where AI can be used to enhance marketing and customer engagement. Live demos and examples during this session. 2026 Guide to AI for Retail Turn Traffic into Sales This Season Unlock the power of AI to […]
Reflections & Planning for 2026
Download the Slides Key Takeaways: Identify the most important digital marketing lessons from 2025 that affect small business growth. Understand upcoming platform updates and industry shifts shaping 2026. Learn practical steps to adjust your marketing strategy and stay ahead in the new year. Reflections & Planning for 2026 Turn Traffic into Sales This Season Before […]
Analyzing Your Messaging
Download the Slides Key Takeaways: See the difference between what you intend to say and what your customers actually hear. Discover how AI can quickly analyze your messaging and highlight blind spots. Learn how to keep your brand voice consistent across your website, email, and social media. Analyzing Your Messaging Turn Traffic into Sales This Season Is […]
Goal Setting – Planning for the Year Ahead
In partnership with NY Metro Area SCORE Download the Slides Key Takeaways: Understand how to align business goals with your mission and values. Create a step-by-step action plan to move from planning to doing. Learn simple tools for tracking and evaluating your progress. Stay flexible and motivated as your business evolves. Goal Setting – Planning […]
Who Are You? Who Are Your Customers?
In partnership with NY Metro Area SCORE Download the Slides Key Takeaways: Learn how your “why” shapes every part of your marketing. Discover the difference between demographics, psychographics, and technographics. Build detailed buyer personas that help you connect authentically. Reflect on how your personal values influence your customer relationships. Who Are You? Who Are Your […]
Outlining Your Marketing Strategies
In partnership with NY Metro Area SCORE Download the Slides Key Takeaways: Understand what a marketing strategy is (and isn’t). Learn how to align goals, audiences, and channels using TTG’s “Outline Your Strategy” worksheet. Explore the marketing funnel and 5 Ws framework to guide your decisions. Gain tools to measure progress and adjust your strategy […]
Holiday-Ready Websites
Download the Slides Key Takeaways: Optimize for Conversions:Learn what to check and improve on product detail pages and checkout to reduce abandoned carts. Meet Customer Expectations: Understand how to clearly communicate around promotions, shipping timelines, and holiday service. Plan for the Full Season:What to do before, during, and after the holiday to maximize sales and […]