Term archive for "Facebook Reach"

3 Ways to Help Your Partner Retailers Expand Their Reach on Facebook

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Social media is a hugely important marketing tool for both your brand and the partner retailers you do business with. Facebook continues to be the most predominant platform, although Pinterest, Instagram and other platforms are rapidly gaining ground. That being said, Facebook’s recent changes have significantly impacted the organic reach of any content your partner… Continue Reading »

Expanding Your Social Media Reach: Strengthening Local Connections

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Facebook has been a major source of frustration lately for many jewelry retailers. The social media giant has adjusted its algorithms in such a way as to significantly limit the organic reach of posts being shared on business pages. Companies that had been consistently reaching hundreds or even thousands of people with their content now… Continue Reading »

Is Your Facebook Reach Making You Furious? Here’s What To Do About It

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If your Facebook reach has been floundering, we’ve got some good news: it’s not just you. Facebook has made several changes that significantly diminish the organic reach of posted content. Forbes is reporting that content reach has dropped by nearly 10% over the course of the last two years. Big brands are seeing this drop… Continue Reading »

Is Facebook Forcing Small Business Owners To Buy Advertising?

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Have you heard about the Facebook Fit sessions yet? These educational seminars are marketed as a training opportunity to learn how to raise your company’s visibility on the popular social platform. However, as Time magazine reports, they’re actually focused on the many types of Facebook advertising. Ogilvy & Mather, one of the world’s most proficient… Continue Reading »