Term archive for "Hashtags"

Instagram Hashtags: What You Need To Know

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In case you were busy during the holiday season, we’d like to bring you up to speed with what’s been going on with Instagram. On December 12th, Instagram announced that users can now follow hashtags the same way they follow user accounts. Following a hashtag doesn’t mean you see every post with that hashtag; instead,… Continue Reading »

The Writing on the Wall: Understanding the Signature Hashtag

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Signature Hashtags are hashtags your company develops and tries to own on social media; the ultimate goal is to get social media users to adopt and use the hashtags, boosting the overall visibility and appeal of your brand. Sometimes a signature hashtag is as simple as using your brand’s name: check out #Pandora or #Harley… Continue Reading »

Interested in Attracting Local Business? 3 Digital Marketing Tactics You Need To Be Using

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If your business’ bottom line is dependent on attracting customers from within your own community, there are certain digital marketing tactics you need to be aware of. This is important information for service professionals, such as home heating repair companies, as well as restaurants, many retailers, and more. Tactic #1: Harness the Hashtag Localized hashtags… Continue Reading »

Hashtag Your Business = #Success

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Are you ready for a quiz, small business owners? It’s only one question long. Explain the difference between these two Tweets: What a great day! What a great day! #sarcasm That’s an easy question, isn’t it? The difference is the hashtag. With one simple punctuation mark, the entire meaning of the sentence changed: in the… Continue Reading »