Term archive for "retargeted ads"

Get Ready for the Sound of Silence: Google Expands “Mute This Ad”

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Almost everyone has had the experience of browsing an online store, lingering for a moment or two over an item that was kind of appealing, and moving on without making a purchase, only to have ads for that appealing item show up time and time again – even when you’re not shopping at all, but… Continue Reading »

Re-Marketing: Should This Be In Your Digital Marketing Plan?

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Have you ever felt like you were being followed online? Well, you are being followed; you are being followed by advertising. Let me explain; have you ever been to a website about a certain product or service and then later that day or two days later you see an ad appear from that website? It… Continue Reading »