Term archive for "Search Engine Optimization"

Less is More: Google’s Eye Opening Insights on Page Load Speeds

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We all know that customer attention spans are incredibly short. Conventional wisdom puts the average attention span at 8 seconds; ambitious, science-oriented groups like bird watchers try to keep their members on task for half an hour at a time. Google has been researching mobile website visitors’ behavior patterns. They were especially interested in what… Continue Reading »

Need To Appear in Near Me Searches? 6 Places Your Info Needs to Be

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Here’s how the story goes: “Ok, Google,” your customer says to their smart phone. “Thai restaurant near me.” A split second later, Google answers back, giving the name and location of the three closest Thai restaurants. The odds are better than pretty good that your customer will go to one of those three locations for… Continue Reading »

Our Top 8 Underrated Search Ranking Factors

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When we think of factors that lead to high search rankings in Google, things like keywords, click-through rates, and meta data, but there are a number indicators that impact search results more than you may realize. Some of these items have been relevant since SEO’s inception but have been overshadowed by our obsession with keywords…. Continue Reading »

Have You Seen the SEO Light?

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For some time now, we’ve touted the importance of consistent, quality content and user satisfaction over the classic SEO techniques. Big name tech and business publications like Forbes and Mashable have even gone so far as to speculate the “Death of SEO.” Though we certainly wouldn’t denounce SEO best practices, we do agree that the… Continue Reading »