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Say Bye-Bye to What You Thought You Knew About Baby Boomer’s Shopping Habits
By Jennifer ShaheenRight about now, Baby Boomers either are in or entering retirement. What does that mean to you as a business owner trying to attract their attention? Get ready to shed some common misconceptions about this powerful demographic group: it turns out that the Boomers can’t retire the way their parents did. Everything you thought you… Continue Reading »