Term archive for "Writing Tips"

Content is King, Communication is Emperor: The 4 C’s of Digital Communication

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You may have heard it said that “a confused mind takes no action.” When it comes to interacting with potential consumers as a small business in the digital sphere, nothing is more accurate nor relevant. Communicating with customers online presents a number of challenges that leave very little room for error (think: semantics, context clues,… Continue Reading »

Capture and Capitalize on Creativity with These Tips

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If you’ve ever sat down to write a blog, an eblast or a page of copy for your website feeling uninspired or just simply didn’t know where to start, we feel for you. We post one blog per weekday, and believe us, sometimes the writing just doesn’t come naturally. Whether it’s spending time sifting through… Continue Reading »