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Get More Out of Google+: New Display Ads & Pinned Posts

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Of all the social media platforms, Google+ has been the one that has the hardest time finding its core group of users and making itself relevant to broader conversations, limiting its effectiveness as a marketing tool. It’s been an awkward time, but Google has made some recent changes that may expand Google+’s appeal to a… Continue Reading »

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Life in the Age of Digital Podomancy

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Many people are familiar with palmistry – that’s the art of foretelling the future by looking at the naturally occurring lines on the hands. But did you know some people believe they can peek around tomorrow’s corner by studying feet? That’s the divinitive practice of podomancy. Now I’m not entirely sure you can tell anything… Continue Reading »

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Big Changes Are Coming To Twitter: Will It Make A Difference To Your Business?

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It’s been a busy week for Twitter. First and foremost, there was an announcement that the micro-blogging platform has reached an agreement with Google allowing Tweets to be displayed in search results – a monumental shift impacting the visibility of Twitter based content, which has already begun creeping off of the platform to prominence on… Continue Reading »